The emotive brand film captures the heartfelt journey of a child facing deafness since his birth, presented through their point of view. The story unfolds as we witness the challenges of living with deafness and the profound emotional connection between the child and their mother. Throughout the film, impactful and realistic sound effects play a crucial role, sometimes altering to reflect the child's perspective, with moments of muffled, impaired, or disjointed sounds.
 

Guided by careful research and support from ACE, they overcome these challenges, leading to a pivotal moment when Daniel begins to regain his hearing. As the screen flips, we finally see Daniel as he truly is: smiling, speaking, and hearing once more. The sounds gradually return, culminating in a heartwarming scene between mother and child.